The questions people ask before hiring us.

It starts with a short call to understand what you are trying to accomplish and whether we are the right fit. If we are, we scope the work, agree on what success looks like, and get moving. From there you have a point of contact who knows your account and reports on what is happening. We are built to operate as an extension of your business rather than a vendor you have to manage, which mainly means we bring you decisions rather than questions, and we tell you when something is not working.

We operate as one company with several specialized divisions, including TwoDayWebsite.Pro for fast website builds, CuttingEdgeAI.Pro for AI work, MediationFirst.Pro for dispute resolution, and InsurOutsource.Pro for insurance back-office support. The structure exists so specialists handle specialist work instead of one generalist stretching across everything. You deal with one company and one relationship regardless of how many divisions touch the work.

A dedicated point of contact who stays with your account. This is deliberate and it is the main thing clients notice compared with larger agencies, where accounts get reassigned and each handover costs you weeks of re-explaining your business. Specialists come in for specialist work, a designer, a video producer, a bookkeeper, but the person who knows your account does not change every quarter.

Yes, and that is how most relationships here begin. Starting with one service is the sensible way to find out whether working together is any good before committing to more. Most clients begin with a single pressing problem, lead flow, a dated website, books that are behind, and expand once they have seen the work. There is no bundling requirement and no penalty for keeping it to one thing indefinitely.

Yes, regularly. Plenty of our work sits next to an in-house marketer, an existing web developer, or an agency handling one channel. What that requires is clarity about who owns what, which we establish at the start rather than discovering through a collision three months in. If we think an existing arrangement is actively working against your goals we will say so, but we are not interested in displacing people who are doing a good job.

Most ongoing work is priced by hours per week rather than as a flat retainer, so the cost scales with how aggressive you want to be. Project work, a website, a video, a book, is quoted as a project. The reason we prefer the hours model on ongoing services is that it lets you start small and grow, and it makes the trade-off visible: you can see exactly what more investment buys. You get a specific number after a short conversation about scope, not a rate card that ignores your situation.

No. There is no long-term contract required to start, and that is a deliberate position. Most businesses that have been burned by a marketing firm were burned by a twelve-month commitment signed before anyone knew whether the approach worked. Removing that puts the burden on us to keep producing, which is where it belongs. Project work naturally has a defined scope and schedule, but ongoing services do not lock you in.

Because our overhead is lower and we do not pass on costs that do not benefit you. We run as a distributed team without expensive offices, and our divisions mean specialists do specialist work rather than billing generalist hours at specialist rates. Traditional agencies carry account layers between you and the person doing the work, and you pay for every one of them. The savings are structural rather than a matter of cutting corners on the work itself.

It depends on the service, but the minimums are smaller than most people expect. Ongoing programs can start as low as ten hours a week, and single projects can be as contained as one video or one one-sheet. We would rather start small, prove the work, and grow than sell you a large engagement you are unsure about. If your budget genuinely cannot support useful work, we will tell you that instead of taking it anyway.

You tell us, and we wind down cleanly. Without a long-term contract there is no exit fee and no argument. We will finish or hand off work in progress and make sure you have what belongs to you, your accounts, your files, your access. Businesses have seasons and budgets change, and clients who pause on good terms frequently come back. Making that difficult would be a poor trade for us.

You get a clear proposal: what we would do, what it costs, what you would receive, and when. No pressure to decide on the call itself. If the fit is not right, we will say so and where we can point you somewhere better suited. Assuming you go ahead, we agree on scope and start dates, gather what we need from you, and begin. The first call is genuinely a conversation about your situation, not a sales presentation.

An understanding of your business and your goals, access to whatever accounts or systems the work touches, and your existing raw material, logos, photos, copy, customer lists, whatever is relevant. If your material is thin or scattered, that is normal and part of what we help with. The single biggest factor in how fast anything launches is how quickly information and approvals come back from your side, so we tell you up front exactly what we need and when.

Usually within days rather than weeks. Setup time varies by service: a website or a video has a scoping and content phase, while an outreach or bookkeeping engagement can begin as soon as we have access and have agreed on the plan. If you have a deadline, an event, a launch, a filing date, tell us on the first call and we will tell you honestly whether it is achievable rather than agreeing and hoping.

Less than doing it yourself, which is the entire point, but not zero. Expect roughly an hour a week on most ongoing services: a short check-in, approving work, and answering the questions only you can answer. Project work is front-loaded, with more of your input needed early during scoping and content gathering, then very little once production is underway. The engagements that go badly are almost always the ones where the client disappears entirely.

We operate as a distributed team rather than out of a single office. In practice that means meetings happen by phone or video, work is delivered digitally, and you are not paying for a lobby. It also means we are not limited to hiring within commuting distance of one location, which is a large part of how we keep specialist work affordable. You can reach us at (502) 333-4718 or mark@outmarket.pro.

No, and we would rather say that plainly than maintain an address for appearances. We meet by phone and video, which for most of this work is more convenient for both sides anyway, since a scheduled video call happens more reliably than a drive across town. If you want to talk to a person before committing to anything, book a 30-minute call and you will get one.

However suits how you already work: email, phone, video calls, or a shared task list, agreed in the first week along with response-time expectations so nobody is guessing. Most clients settle into a short regular check-in plus email in between. If something is urgent, you have a phone number that reaches a person rather than a ticket queue.

It is worth thinking about honestly rather than assuming either way. Where it genuinely matters is work that requires physical presence: filming on location, a photograph of your premises, an event. We handle those cases specifically rather than pretending distance is irrelevant. For most marketing, administrative, and creative work, where the team sits has no bearing on the output, and the cost difference is real. If your situation is one of the exceptions, we will tell you.

Regular reporting on the numbers that indicate whether the work is doing its job, in plain language rather than a dashboard export you have to interpret. For outreach and advertising that means conversations, responses, and cost per result. For bookkeeping it means statements you can actually read. The test we hold ourselves to is whether the report tells you something you can act on. A report that lists activity without saying what it means is a status update, not reporting.

By what you told us you needed, agreed before the work starts. Usually that is booked conversations, qualified leads, closed revenue, hours saved, or a site that launches and performs. We set that definition up front because otherwise the goalposts drift toward whatever looks best in a report. We deliberately do not lead with impressions, followers, or emails sent, since those numbers can all rise while your business gets nothing.

We change the approach and tell you what we are changing. The usual honest diagnosis after six to eight weeks of weak numbers is that the targeting, the offer, or the message needs to change, not that the same thing needs more budget. We will say which. And because there is no long-term contract, you always have the option to stop. Clients being able to leave is what keeps us pointed at results.

No, and be careful with anyone who does. Nobody can guarantee a specific number of leads or sales, because outcomes depend on your market, your offer, your pricing, and how quickly you follow up, none of which any vendor controls. What we do commit to is honest reporting, work delivered as scoped, and telling you when something is not working instead of quietly continuing to bill for it. You can see what clients say about that on our Client Results page.

Mostly small and mid-sized businesses, the range where there is real work to do and no in-house department to do it. That is where this model fits best: you need professional marketing, creative, or administrative capability but cannot justify hiring full-time specialists for each of them. Very large organizations with established internal teams are usually better served by a specialist firm in one discipline.

A wide range, including professional services, insurance, local service businesses, consulting, and B2B companies. Some of it is industry-specific, our insurance back-office division exists precisely because that sector has its own workflow and terminology. For most services the underlying discipline transfers across industries, and what actually varies is your buyer and your market, which we learn at the start. If we have not worked in your sector, we will tell you rather than claim otherwise.

Businesses looking for the cheapest possible option regardless of quality, anyone wanting a guaranteed number of sales, and businesses that want to hand everything over and never be involved. The work needs some of your input, particularly early. We are also not the right choice if you need a specialist firm operating at enterprise scale in a single discipline. We would rather say this on the first call than three months into a relationship that was never going to work.

Often, yes, and we will say so when it applies. Anything that depends on your relationships or your voice, calling your best customers, speaking at your industry event, the founder posting in their own name, generally works better coming from you. The work worth handing over is what is repeatable, technical, or simply not getting done. A firm that tells you to outsource everything is selling hours rather than advising you.